PS: If you prefer, you can also watch the full video here.
Hey Reader,
Mojca and I just dropped a new video on our YouTube channel, "Up Next With US," and we're excited to share some juicy insights with you. In this video, we tackle a hot topic that's been frustrating creators and businesses alike: Instagram's supposedly "evil" algorithm.
The Big Reveal: It's Not Instagram, It's You!
Now, before you close this email in disbelief, hear us out. We've got some eye-opening facts that might just change your perspective on Instagram's reach and engagement. Here's a sneak peek:
- The Instagram Evolution: We dive into how Instagram has grown from 1 million users in 2010 to a whopping 1.4 billion today. This explosive growth has changed the game entirely.
- The Content Funnel: Imagine trying to pour an ocean of content through a tiny spout. That's essentially what's happening with Instagram feeds today.
- It's Not Personal, It's Mathematics: We break down why it's literally impossible to reach your entire audience, no matter how amazing your content is.
The Real Goal of the Algorithm: Spoiler alert - Instagram actually wants your content to succeed! We explain why.
The Silver Lining: You're in Control!
The best part? Once you understand how the algorithm really works, you can use it to your advantage. In the video, we share three actionable strategies to "beat" the algorithm:
- Observe your own content
- Learn from your competitors
- Recognize patterns (hint: consistency is key!)
Want the Full Scoop?
We've packed this video with insights from our journey running a 7-figure e-commerce shop, Your Soul Time. It's a blend of hard-earned wisdom, a dash of our signature quirkiness, and a whole lot of positivity.
We'd love to hear your thoughts! Did this change your perspective on Instagram's algorithm? What strategies have worked for you? Hit reply and let us know!
Keep hustling and stay quirky,
Mojca & Jure
P.S. If you found this valuable, why not share the love? Forward this email to a fellow entrepreneur who might need a fresh perspective on their Instagram strategy!
